A burst of colour from our new billboards.
Yes, while probably all have enough advertising in our lives. However the decision to change was a bit of a no-brainer in the end. Gone are the costly printing and installation processes with each new billboard wrapping. Now a range of different messages can be put up with the touch of a button.
We’re also happy that the new signs have low power consumption. The LED lighting can be moderated throughout the day, with more power used in sunny periods, less during cloudy times and even less at night. Then there’s the potential for the signs to be co-opted for use in an emergency. With the recent confusion over tsunami warnings Christchurch probably needs all the help it can get!